Happy New Year! 2010 - 2009: A Years Review

11 Jan 2010

Addmaster would like to wish all its customers and suppliers a very Happy New Year and we hope you are all looking forward an exciting 2010.

2009 was another excellent year for Addmaster. From a slow start when the credit crunch was especially bad we grew exponentially throughout the year resulting in the best financial year for Addmaster in its 10 years of trading.

The success of Addmaster’s growth we believe is down to its unwavering business model of not just selling additives from stock to customers, but developing new products for customers and building loyal partnerships then providing full technical and marketing support to enable them to add value to their products and enter new markets.

The year started out in comical style with the closure of the Treated By Mike T-Shirt competition to promote the use of Biomaster in textiles for odour reduction, which had seen Mike taken clear across the planet, from Austria to South Africa to Vegas.

Treated By Mike - Joanna Flude: Discover Entertainment  Treated By Mike - Phill Huff: South Africa  Treated By Mike - Masa Tanaka: Barcelona  Treated By Mike - Todd Wichmann: Vegas

New customer partnerships were in flow also at the start of 2009, with Addmaster presenting ideas at the Skanem AGM in Norway, followed later on in the year with BYTEC Medical and ETI adding the Biomaster additive to their range of products and rounding the year up one of the world’s largest specialist paper manufactures Billerud taking up Biomaster for their Steri-Kraft range.

Bytec Medical: Medi-Key  ETI: Thermapen
Not only were new customer partnerships formed, distribution was significantly increased through new supplier partnerships with Nordmann Rassmann GmbH and DeltaChem Ibérica S.L. covering Germany and Spain, and there will also be some more exciting developments in this area early on in 2010.

The Spring and Summer of 2009 brought many years of hard work to fruition with the string ofPIA Winners 2009 approvals Biomaster gained in plastics, paper, textiles and coatings by the EPA. This opened up the market in the USA for Biomaster silver based antimicrobials and sales are already growing rapidly.

Last but not least and with great thanks to all customers and suppliers who voted for Addmaster to win Masterbatch, Compounder or Additive Supplier of the Year 2009 at the Plastics Industry Awards.

Source - Addmaster, January 2010

Addmaster is Europe's leading supplier of performance additives for a wide range of applications and industries. By working in partnership with its customers and focussing on research and development, highly innovative additives have been created and successfully introduced into many manufacturing environments. Addmaster's advanced products are being used by many of the world's industry leaders in the plastics, paper, paint, textile and coating industries.Addmaster, founded in the year 2000, sees its major objective as capitalising on the lack of innovation which exists in these industry sectors, and has won many business awards for innovations in product development and marketing.


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